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There is a huge market out there for bespoke, or custom, products and services. More and more people are opting for something personalized rather than off-the-shelf. Why should eLearning corporate training courses be any different? In fact, big companies have long since tailored their training and development departments to fit their business and employee needs. And, by the way, most employee training vendors offer bespoke eLearning courses.
To see what you're missing out on, keep reading. We'll tell you all about bespoke learning and throw in some pertinent examples of custom-created eLearning too.
When searching for the best eLearning courses to help grow employee productivity and job satisfaction, and that also cater to your business goals, you have two options:
Off-the-shelf online courses
Bespoke eLearning courses
While off-the-shelf courses can get you started on the right path, they fall short in many ways. These ready-made courses will not be a perfect fit for your organization because of various reasons:
The delivered content might not be completely relevant to your employee learning needs and goals
The developer might not be able to deliver the best course since they lack insight into your organization
The content lends itself to a wider public, which means it is more generic
On the other hand, choosing a to create a bespoke learning course will help you get exactly what you need out of the training experience. You can include employees in the course development process. Surveying and gathering data about their platform preferences, skill/knowledge gaps, and learning goals will help your vendor build a strong and relevant bespoke eLearning course.
Read also: Off-The-Shelf Training vs. Custom eLearning Solutions
If you're still not convinced that bespoke eLearning courses are the way to go, here are seven very strong benefits of using custom-made training courses:
They are tailor-made to fit your organization's needs
They deliver content that aligns with your learning and development culture
They are scalable and can be modified to fit changing business and employee needs
The developer uses a learner-centered approach to designing the course
Your developer can create a test version, run it, and make the necessary changes after learner feedback is received
You decide how much money you want to invest in revising the course
Your company will own full rights to the course
Read also: The Benefits of Bespoke eLearning Solutions
Bespoke eLearning courses have a wide range of applications. From the hospitality to IT to Marketing industries, these courses can be customized to match the precise values, needs, and goals your employees have.
Designing Digitally, Inc. designed a custom eLearning solution for franchise owners and managers of Wyndham Hotels. This included an animated website that was packaged with SCORM so Wyndham could securely post the website as an eLearning course in their LMS. Inside each module, learners move through the scene and click on game cards to launch individual activities. They can unlock enhancements to their fictional property by correctly answering knowledge checks, called Trivia Rounds. The training allows learners to skip over sections if they are already familiar with the material.The animated hotel environments mirror real-world settings and allow the users to immerse themselves in a fun and engaging application.
The United States Census Bureau hired Designing Digitally to create a virtual simulation for temporary employees to learn how to effectively conduct their 10-year nationwide poll. Through the simulation, new employees learn about the polling strategy and protocols, as well as practice using the census software. This proved to be a more valuable and cost-effective method than face-to-face training for the 50,000 temporary employees the Census Bureau hires for this undertaking. Staff is able to access the stand-alone simulation from their government-loaned laptops even when offline. This gives the learner the opportunity to learn at their own pace and in their own time.
Federal Student Aid, within the U.S Department of Education, uses a critical thinking bespoke eLearning course for training new hires and employees who might need an information refresher. Designing Digitally built a responsive mLearning module employees can access on a desktop/laptop computer, tablet, or smartphone. The non-linear structure of the eLearning course allows learners to access topics they are interested in, whenever they need to. The course includes examples of how to apply critical thinking methods in scenarios specific to Federal Student Aid. An off-the-shelf course could only include vague examples that are not related to the organization.
Read also: The Benefits of Custom eLearning Course Development
There you have it! The benefits, some examples, and the great results bespoke eLearning courses can bring to your organization. Read more about eLearning and bespoke eLearning courses on our blog. You can also contact us for a free quote or consultation and we'll help you structure an appropriate bespoke eLearning course for your business and staff needs.
Please note this article was originally published by our team on elearningindustry.com.