TD Ameritrade was in need of a cost effective way to conduct meetings for the upper and middle level managers that would make them feel more engaged than a phone call or a desktop sharing presentation would allow. They were looking a virtual world as an option due to the buzz around the new technology. They felt a virtual world space would allow for a more immersive environment to hold private conferences and meetings.
Designing Digitally, Inc. determined that a private virtual world would allow TD Ameritrade users to have access to a meeting space that was immersive and innovative. The development included the creation of multiple conference venues and private meeting spaces where the presenter could invite users via a group announcement. This virtual world development was created to be a private meeting space so that upper management could conduct conference meetings and presentations in order to cut down on travel costs. The virtual space also provides a multitude of presentation tools which include the ability to stream PowerPoint documents, videos, audio, as well as the ability to desktop share.
TD Ameritrade took full advantage of the new immersive technology, cutting down their travel budget significantly. Although this virtual world space is private and cannot be accessed by the public, you can find out their response to our work by viewing our testimonials.