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Product Services Training Games for Spectrum

Training Course

Product Services Training Games

Training Delivery

The Client

Spectrum is the trade name of Charter Communications, which is widely used by market consumers and commercial cable television channels, internet, telephone, and wireless service providers.

training Sneak Peak

The Challenge

Spectrum faced a formidable challenge as their competitors, AT&T Uverse and Verizon FiOS, surged ahead with new technologies. To maintain a competitive edge, Spectrum associates involved in cable and internet services must comprehensively understand these rival offerings. Effective communication of Spectrum’s superior products and services to customers hinged on this crucial knowledge.

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The solution

Designing Digitally developed a solution transcending traditional training methods. Recognizing the need for immersive and engaging learning experiences, we crafted two serious business games centered around an “eye spy” theme. Through these interactive experiences, users embark on a thrilling journey alongside a Spectrum secret detective who has meticulously researched and tracked the competition.

These severe games serve as more than just tutorials; they are dynamic platforms that highlight the critical features of AT&T Uverse and Verizon FiOS while simultaneously showcasing the unparalleled advantages of Spectrum’s offerings. Users are not mere spectators; they actively engage with the content, absorbing information about Spectrum’s competitive advantages and unique value propositions. By immersing themselves in this web-based interactive tutorial and assessment, associates were provided with the knowledge and skills to effectively articulate Spectrum’s value proposition to customers.

Implementing these innovative, serious business games is pivotal in Spectrum’s quest to outmaneuver competitors. By transforming training into an engaging and immersive experience, Designing Digitally has empowered associates with the tools and insights needed to navigate the competitive landscape with confidence and proficiency.

The interactive nature of the games fosters a more profound understanding and retention of critical concepts, ensuring that associates are well-equipped to effectively communicate the advantages of Spectrum’s products. As a result, Spectrum stands poised to solidify its position as a leader in the cable and internet services industry, ready to meet the challenges of tomorrow with ingenuity and resolve.

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